Experience Maps
February 24th, 2010![]()
An interesting depiction of user experience has surfaced the other week over at the nForm blog in the form of an experience map. Gene and his team has come up with a way to represent gaming related experiences of three distinct gamers. In a way then this is a merger between a persona and a time based representation. The other interesting thing about this is the visualization and separation of at least three types of experiences: ongoing, exploratory and influenced. Each type of experience has been shown in a standardized and specific way. Furthermore, the diagram also captures and represents a variety of channels which the personas are utilizing at a given point in time. Overall, it’s always interesting to see when designers attempt to convey such comprehensive and unified high level deliverables.
Credits: Gene Smith of nForm





















February 24th, 2010 at 3:15 pm
This is great, thanks! Interesting idea with a great display. (Hopefully the "confidential" part at the bottom isn't true anymore!) :D
Do you happen to know what program Gene used to create this? I'm working on a similar project and would take a man's life for that stencil.. lol
March 10th, 2010 at 2:56 pm
Not sure. Probably some vector based application? Shouldn't be too hard to replicate. :)
March 20th, 2010 at 10:03 pm
We created these experience maps in Visio. :-)